Email Marketing is great and effective method to connect with your target audiences and keep them engaged with your business. SixMatics is a full-service email marketing agency that can help you create content that drives customer retention and value.
Brands we’ve helped with Email Marketing
Our team delivers high-quality marketing strategies that drive real results for businesses of all industries and sizes across the United States & UK.
What is Email Marketing
Email marketing is one of the best ways to promote your business by sending an email directly to your target audience’s inbox. It can help raise awareness of your latest services, products or offers, and play a role in lead generation, brand awareness, and keeping customers engaged. There are many different types of marketing emails that can help you connect with your audience and ultimately increase revenue. You can use email marketing to:
Send out automated welcome emails to new subscribers, thank customers for their purchases, announce new products or services, offer discounts or coupons, provide interesting content such as blog posts and articles or even conduct customer surveys.
Why Email Marketing is Important?
Email Marketing is one of the most cost-effective marketing methods. Email is free and a reliable platform to connect with your audience. Moreover, email campaigns are easy to implement and launch. With the help of many email automation tools, you can run email campaigns 24/7 without your direct involvement. Just do the initial setup to ensure your campaign will run, and everything else will pretty much run by itself. It’s also highly profitable because you send an email directly to people’s inboxes. It’s an effective marketing method that delivers high ROI and revenue.
Everyone Uses Email
Unlike other marketing channels such as Social Media & Online Advertising (link to both pages), Email Marketing is very effective for the simple reason that everyone uses their email. Over half of the entire World uses email right now. The mass adoption and people constantly checking their emails creates a massive opportunity for your business to connect with your audience.
Mckinsey conducted research and discovered that email is many times more effective for customer acquisition than any other online marketing channel such as Facebook & Twitter. Email allows you to build a sales funnel that converts your mailing list into customers easily by adding a call to action. Learn more about Customer Acquisition here.
The biggest advantage is that you own your data and can use it in innovative ways. Having a strong email list ensures you can take your audience anywhere instead of relying on social media platforms. You have a direct line of communication with your leads and customers and can keep them informed about the latest news, articles, services and products. Measuring the performance of an email campaign is also straightforward by evaluating email open rates, click rates, unique visitors and so much more.
Our Email Marketing Process
Our 6 step holistic process ensures success in creating the most engaging & revenue-generating campaigns for your business. SixMatics has over 10 years of work experience in Email Marketing supporting businesses in developing the most innovative email marketing that delivers results.
First, we will organize a meeting to discuss your needs and the goal of your email campaigns. In the strategy stage, we will ensure to take notes and create a plan with your goal in mind. Whether you are looking to raise awareness or convert your mailing list to clients, we will talk about it all and start our draft.
After we create our draft, we will send it over to you for your final feedback before starting the development. In this stage, we will craft your whole email campaign including the creation of: Title, Body Copy, Imagery, and Call to Action. Rest assured, we will create it all for you.
Set up and Configuration
We will take the developed email and input it into your email marketing platform in order to set up the campaign and ensure that your whole email list will receive it. Our configuration service includes: removing incorrect email addresses, testing the authenticity of your mailing list, and doing thorough testing of the creative for quality assurance so your email looks great on desktop, mobile, and tablet opened in any email provider.
Personalizing your emails can double the click rates on your campaigns. We will include different code capabilities to impress your customers by having their names in the emails so they are more inclined to open them.
Schedule & Send
Finally, we will organise the release time of your email campaign in the perfect time during each day of the way so we can ensure that most people will be active on their emails when your email hits their inbox. After sending the email, we will closely monitor the performance and provide you with the results.
How We Can Help You
We will craft the email campaign and you are welcome to be involved in the entire process. We can also support you if you already have your ideal email marketing campaign, we can collaboratively create and schedule your emails.
Our Email Marketing Services
Email Content Creation
- Email Design
- Custom HTML Content Design
- Email Personalization
Email Management & Targeting
- Targeting Capabilities
- Email Marketing Management
- Email Platform Management (MailChimp, SendinBlue and more)
- Email Automation Services
Automated Email Campaigns
- Newsletter Development
- Promotions and Limited Time Offers
- Analytics and Reporting
Start your Email Marketing Campaign Today
Fill out the form below to start your email marketing campaign. Our experienced marketing team is here to support you. Tick the service you’re interested in and add any additional information about your business goals below, and we’ll get back to you as soon as possible.